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LESSON 2 · The Feedback Playbook

The Positive Microwave

Most people use quick feedback only for problems. But the positive microwaverapid, specific praise — is just as powerful and far more pleasant. It costs nothing, takes fifteen seconds, and compounds because people replay praise for the pleasure of it, long after the moment has passed.

"In that client call, the way you reframed the objection was brilliant — the client visibly relaxed." Fifteen seconds, specific detail, named impact. Aim for three positive microwaves for every constructive one delivered.