LESSON 2 · Build a Reputation That Precedes You
Why Retelling Works
A win you retell travels further because each telling adds a new witness. The first time, only your manager knows. By the third, three different people have heard the same proof — and each can carry it into rooms you will never enter.
The uncomfortable part for hard workers: quiet results disappear. You can ship project after project, and the ones people remember are simply the ones they heard about more than once. The rest fade — not from unfairness, but from limited attention.
Decision-makers cannot remember what they were never told twice.