Where Opportunities Hide

The best leads surface in low-stakes moments — the elevator, the school pickup, the coffee shop line. No one is performing for a promotion there, so people speak freely. Pay attention to the ordinary moments you would normally tune out, because that is where someone lets slip what they actually need.

Stay curious in every conversation. Ask follow-up questions — the best opportunities emerge when people feel genuinely heard. Small talk is the bridge, not the destination: use it to surface a shared thread, then go deeper.