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LESSON 4 · Small Talk Mastery

The 24-Hour Window

Follow up within 24 hours or the connection fades. A new acquaintance is easy to forget once you both move on to the next thing.

Your follow-up should reference one specific thing from the conversation. "Great meeting you" is forgettable. "Here is that article about urban farming we talked about" is specific and proves you were genuinely listening. Specificity is the currency of real connection.