LESSON 5 · The Charisma Code
Context Switching
Different settings require different charisma modes. At work, charisma leans toward competence and calm authority. With friends, it shifts to playfulness and vulnerability.

Charismatic people are skilled context switchers: they read the room and adjust on the spot. Picture one afternoon. In a tense 2 p.m. meeting you stay measured and competent, keeping your voice steady. An hour later at lunch with friends, you loosen up and lean into playfulness.