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LESSON 3 · Master the Basics

Loading the Name

Want a fast start? Front-load the work. On day one, run the name game thirty-odd times across six tiny sessions, in a silent room, with the best food you own.

This is classical conditioning at full blast: name, treat, name, treat, until the sound alone makes the head snap around in under a second.

If the dog is slow, the pay is too cheap. Drop the dry biscuits and switch to real chicken, cheese, or freeze-dried liver. The name should taste like a jackpot.