Measure and Adjust

Track your system monthly. Count how many Tier 1 contacts you reached, how many replied, and what opportunities came out of it — intros, referrals, invitations, job leads.

If response rates drop, your touchpoints may feel generic. If contacts go quiet, you may be over-reaching or only showing up when you need something. Adjust based on real data, not on what should work.

Review your tiers quarterly. Some contacts earn upgrades as relationships deepen; others naturally shift down. A system that evolves with your relationships stays useful for years instead of becoming a list you resent opening.