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LESSON 1 · Build a Reputation That Precedes You

Where the Gap Comes From

Your self-perception is built on intent — what you meant, what you tried. Other people's is built on artifacts: a meeting comment, an email's tone, the deadline you missed once.

Three forces widen the gap:

  • Asymmetric data: you see all your effort, they see only output.
  • Recency bias: your last visible move outweighs years of quieter work.
  • Confirmation lock-in: once they decide you are "the careful one," they filter out anything that says otherwise.