The Lighthouse Technique

The Lighthouse Technique solves group eye contact. Like a lighthouse beam sweeping the coast, your gaze rotates through the room, landing on one person at a time for three to five seconds. The goal is to include people without making anyone feel scrutinized.

Holding eye contact on a key point can amplify impact because the listener feels addressed. Break naturally to think, include others, and avoid turning steadiness into a stare.