Factopus

3 of 8

LESSON 5 · Your Visual Identity

PAUSE TO THINK

Where did black get its reputation as the color of authority and elegance?

From sumptuary laws

Producing a rich, non-fading black took rare materials and skilled dyers, so it was expensive. Rulers and the rich claimed it, and the link between black and power and refinement stuck for centuries.

←Back Next Page →